ÛTH | STRATEGY MAGAZINE
Agency: bleublancrouge
Strategy Magazine challenged Bleublancrouge, their 2018 Silver DAOY winner, to come up with a mock print ad that skewered advertising industry double-standards.
Insight
The ad industry hires young talent at the expense of seasoned talent's wisdom and experience.
Idea
Let's create an anti-ageist cream to help "older" ad professionals draw attention to their experience and viability.
